Benefits of a Dedicated Server

Having a website for your small business is a critical way to build a customer base and earn income. Many businesses are entirely virtual, using only e-commerce as their way of functioning. If you have chosen to start a business website you must decide if you want to use shared hosting, or spend the extra money and get a dedicated server. Having a dedicated server can greatly improve the function and success of your business, providing many useful benefits over shared hosting.

Security

A shared web hosting server is just that, shared. There are many other users keeping their sites on the same server as yours, which opens up the possibility of compromise. Though shared hosts are considered secure, having your own server maximizes the security of both your information and that of your customers. Especially if your site is intended for e-commerce that involves customers inputting personal and sensitive information, having a secure site is critical. A dedicated server means that your personal information will be accessible only to you, and that the information of your customers will be securely kept within your server.

Speed

A server that is being shared must divide up its processing function among all of the sites that it is supporting. If some sites are very large, or maintain a lot of traffic, it can greatly slow down the function of the server. In especially bad instances, the server can actually crash. A crash will result in all of the websites sharing the server experiencing downtime or reduced activity. Even a few minutes of downtime can result in losing customers, sales and reputability. This is not an option for small businesses wanting to grow their reputation and loyalty. Having a dedicated server means that that server is responsible only for supporting your site or sites. This opens up a tremendous amount of memory and operation space so you will know that you site can support whatever traffic and activity it receives.

Control

Using a shared server means that you must adhere to the guidelines of that server. You must stay within certain memory and operation limitations, as well as using only that server’s operating system options. Having your own dedicated server means greater control. You can grow your sites, or open more sites, whenever you need to, as well as supporting these sites however you wish.

Choosing a dedicated server over a shared web hosting service may cost more initially, but it could mean huge differences in success and revenue. Better control over your site means that you can modify your web presence whenever you wish, improving its appearance and functionality to optimize traffic and sales. Greater speed means that your site’s operation will be done smoothly, and that the traffic of others’ sites will not cause downtime for yours. Having a dedicated server can also represent more security, which is very important when maintaining a site that uses personal information or e-commerce capabilities.

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